Due to the topsy-turvy macroeconomic trends starting with the COVID-19 pandemic, Russia-Ukraine tension, China’s Zero Covid policy, natural disasters in North America, and the recent Fed Pivot, the job market for accountants, particularly CPAs has turned immensely demanding. To get a clear picture of this scenario, we bring you 5 key trends that have not only caused worry in the F&A industry but also sparked opportunities in the domain.
Pandemic Haul
The long-drawn pandemic haul has forced most accountants to take early retirement while leading to the decline of new accounting job seekers. As a result of this, Big 4 and top public accounting firms in order to hire qualified CPAs have shifted their hiring strategy of offering lucrative salaries. For instance in India, the 120,000 new Big 4 subsidiaries are lacking accounting professionals with technical expertise to fill in new and challenging roles.
Edtechs
The past year has been quite a ride for edtechs as some focused purely on the cash-based model to fuel enrolments, but this year has been a reality check for most edtech leaders to understand that the future of finance depends on specialized courses and domain-specific skill sets. This is one of the reasons why the best CPA training institutes are in a stiff race for offering diverse and specialized global certificate courses and programs to meet the accounting and finance industry demands. The top-end courses are US CPA, CMA, FRM, and CFA.
Partnerships for Development
CPA Review institutes in India must engage in strategic partnerships with universities and companies across all levels to understand the accounting talent need. In the process of collaboration, you can identify the internal workings of the organization by assessing manpower strength, exploring productivity loopholes, technical skill gaps, technology use, business processes, partnering with clients, target audience, operational zones, and performance rate to offer better and advanced talent solutions. CPA training centers can help companies with key solutions through critical CPAs and accounting professionals to reduce organizational costs while hiring a new person, keep productivity and engagement high in serving employees by cutting down turnover, avoid customer service errors, zero down cultural imperatives, and drive performance and business outcomes.
Macroeconomic Trends
The recent layoff of 85,000 workers by the world’s biggest tech giants – Twitter, Meta, and Amazon not only presents a gloomy climate but also prospective opportunities for leading companies. The talent drain from silicon valley is now tapped by small and mid-level accounting and finance companies to improve brand ranking and drive business models, processes, performance, and growth. Though 52% of company leaders are confident of withstanding the recession storm and over 82% see strong global economic resilience, edtechs to douse the future global talent crunch must focus on CPA Evolution 2024 to meet the next-gen needs.
Growth and slumps are inevitable in the job market, but students and professionals must harp on the right trends, resources, and opportunities to stay ahead in the accounting world of tomorrow!
